Your Internet Business and Online Profits

In this day of tough economic times, we are all looking for the edge in business. If you have a home based business and taking it to the internet or if you are an affiliate marketer trying to stand out in the crowd there are a few things that you can do to rise above the hustle and bustle of marketing online.


First, you have to brand yourself as a professional entrepreneur. If you are using a replicated site from a company the chances are very slim that someone will pass over that site before they even view any of the content that is available to them. You will not be seen as a professional if you do not have your own website that has been built for you. You need to build credibility with your prospects and your customers and the first way to do that is by choosing to have your own site.


Second, the name of your site is also important. It has to represent the business that you are promoting and yet be simple enough for people to remember. The last thing that you want is a domain name that is so long and it takes forever to type into the search bar. Also remember, if you are selling more then one product you can easily have 10 different domain names but have them all forwarded to the same site. On your main site you can have different products or services which link off of that site. Domain names are very cheap per year but what they give you as far as credibility is priceless.


For every domain name that you have you can also attach an e-mail addresses to that name, therefore minimizing one e-mail overload and allowing different functions for each address.


If you are an affiliate marketer it looks much more professional to have a domain name that people can quickly click on and remember then to have a long affiliate name that your customer will click on only once and never be able to remember again.


Third, in order to obtain higher rankings with the search engines it is important to have a domain name that has keywords in it that people search for often. If you are using a name without rhyme or reason or a long affiliate name, chances are the search engines will not notice you and therefore you will not be ranked highly when customers are searching for your products. Many search engines will not even search out a site if there are affiliate numbers at the end of your site name and with so many affiliate marketers out there today it is imperative if you want to make money online to get to the top of the search engine listings.


The above list is only a few things that the average online marketer can do to stand out above the crowd. So take the time to think of a good name for your site, pay the small fee that is required to register a name and you will have taken the first step to increase your profits online.


Suzanne Lavigne has a successful home based business and is a successful internet marketer. She believes that everyone can become successful with the right plan and the right mentor. She enjoys helping others become successful to live the life of their dreams. You can visit her site www.secondincomesnow.com

The Forgotten Demographic Who Needs Your Home Based Business

As 2008 winds down we as entrepreneurs, need to focus on building a strong foundation for our home-based business in 2009, which soon will be upon us. There are discussions in every household around the world about the changes that will be taking place, globally, locally and in all of our homes. As people are preparing for what might be the worst economic times that we have faced in some time they are searching for a way to lessen that impact personally.

No longer should we take for granted that our parents and maybe even grandparents will be fine when everyone else struggles. Those that were born between 1925 to 1945 (the Silent Generation they are called) started out their life with many trials and tribulations. Between the Great Depression and a World War their numbers are few. As that generation grew and started to become self-sufficient there were many jobs to be found. “They were probably luckier than the baby boom,” states David Foot, author of Boom, Bust and Echo. “They entered the job market in the 1950’s were promoted quickly, they did better than they ever expected to do and they’re the ones who are probably the richest people in the country.” They did exactly what was expected of them just like the generation before them. “They were conservative, hard-working and they lived well below their means. They were not big spenders and did not run up trillion dollars of credit card debt,” states Ken Gronbach author of the Age Curve: How to Profit from the Coming Demographic Storm. This silent generation saved more and accumulated less debt. The future was supposed to be bright.

Fast forward to 2008, the markets are falling, pension plans are crumbling, the years that were supposed to be golden just do not look so bright anymore. Those that were born in 1938 have to start their mandated withdrawals from their retirement funds in 2009. Due to the market collapse this past fall the majority of seniors are finding that they have lost 45 – 50 % of their retirement fund. What was meant to be a nest egg large enough to outlive them and allow these folks to live comfortably now looks like a broken dream. “These people have no recovery” Mr. Gronbach said. “Depending on how long they live, they’re going to have an interesting 10 – 15 years.”

Some will take what comes and hope for the best, some will sit quietly not wanting to burden their children and grandchildren but others have already started to actively look for another income to help offset their investment loss.

This Christmas and into the New Year we have to remember these people, do not be afraid to approach them and offer our business to them so they have a means to live out their life the way they originally thought that they would be doing, with financial stability.

These people raised us, taught us right from wrong, and helped us when we were down. Now is the time to repay that favor, offer a helping hand, encouraging words and insight into today’s marketplace.

Suzanne Lavigne is an Entrepreneur and a successful internet marketer. She believes that everyone can enjoy business success with the right gameplan and the right mentor. She enjoys helping others to live the life of their dreams.